Honourary Artistic Director: Josephine Dumonceaux
Artist: Amy Dryer
Athlete: Brady Leman
When three people from different backgrounds and very different walks of life get into a room together, the process of collaboration and the visions that prevail are truly remarkable.
At just 13 years of age, Josephine Dumonceaux has experienced more hardship than most. And through her battles with cystic fibrosis, she has developed a true fighter-like mentality. A never give up attitude.
Upon meeting Brady and Amy for the first time, Josesphine was persistent that the project design be based on Ghost Rider. Anyone who has seen the movie Ghost Rider, or read any Marvel comics as a kid, knows that Ghost Rider is a human who can transform into a skeletal superhuman wreathed in ethereal flame and given supernatural powers. To Brady’s competitors, the concept would definitely be intimidating.
However, if you dive deeper into the symbolism, Ghost Rider possesses formidable superhuman strength and is virtually indestructible and notoriously hard to injure by any conventional means. Considering Josephine has had to battle through adversity her entire life, it’s not surprising that Ghost Rider resonates with her on a personal level.
More coincidental still, is that the motorcycle that Ghost Rider rides can travel faster than any conventional vehicle and can perform such seemingly impossible feats as riding up vertical surfaces, and leaping across great distances. Not a bad set of skills to portray as Brady battles for pole position as he races down the World Cup Ski Cross track in Blue Mountain, Ontario.
Another key element of the Project ‘X’ helmet is the iconic four-leaf clover that is embolden into the design. Proud of his Irish roots, Brady never pushes out of the start gate without a four-leaf clover on his helmet, so Amy weaved this good luck charm into the concept.
If you believe in the folklore behind the rare four-leaf clover – that each leaf is believed to represent something: the first being faith, the second being hope, the third being love, and the fourth being luck – here’s to hoping that this iconic symbol can bring both health, happiness, and success to everyone involved in Project ‘X’!
Jump to our Creative Impact Health Foundation website to find out more.